Kommo AI Integration

Kommo Works When Execution Is Disciplined

Kommo is often chosen because it fits high-velocity sales teams: messaging-centric workflows, pipeline visibility, rapid follow-ups.

The failure mode is predictable: the pipeline looks alive, but reality is elsewhere.

Deals move stages without evidence. Follow-ups happen when reps remember. Messaging happens outside the system. Reporting becomes theater.

AI can’t fix that by “being smarter.”

It fixes it by creating infrastructure: definitions, constraints, and continuity.

Why Typical Kommo Automation Disappoints

Workflow webs A tangle of triggers and automations that works until the first exception.

No consistent qualification logic Reps interpret stages differently. “Qualified” becomes a mood.

Channel fragmentation WhatsApp/Instagram/Telegram conversations don’t become structured signals.

No escalation logic When deals stall, nothing happens until leadership notices.

What We Build

We integrate Kommo into an AI-driven control system:

• conversation intelligence that turns messy chats into structured signals
• routing and prioritization based on value and urgency
• follow-up enforcement through rules, not reminders
• escalation paths when deals stall or risk appears
• governance so automations can’t corrupt pipeline truth

Business Outcomes

• more predictable conversion from inbound volume
• reduced deal leakage from missed follow-ups
• cleaner forecasting through stage integrity
• less dependence on a few “strong reps”

Who This Is For

Teams using Kommo as the center of sales execution and wanting it to become a real control system.

Who This Is Not For

If Kommo is used casually and leadership won’t enforce definitions, AI will amplify inconsistency.

If you want quick triggers and “bots,” this is not the right approach.

The Conversation

We integrate with Kommo because your team already runs on it.

If you want Kommo to produce predictable execution—not just activity—we can map the infrastructure required.